How to Have a Planned Approach to Building Relationships By Attending Live Events

Published on April 21, 2011 by Tracey Fieber

Since attending my first seminar many years ago, I have attended seminars, conferences, workshops, or bootcamps too numerous to mention. I attend many events because they help me to grow my business exponentially by networking face-to-face with my peers or potential clients and building relationships. It's well worth your investment…

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Published in Blog, Business

Shift Your Thinking With Baby Boomers Marketing

Published on March 31, 2011 by Tracey Fieber

In baby boomers marketing, often there are opportunities and signs that we miss as we go throughout our day. It's only when we start to focus on these opportunities that we truly see all that is provided to us.

There was a time when I looked…

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Published in Blog, Marketing

Does Social Media Really Work for Marketing?

Published on March 17, 2011 by Tracey Fieber

 

I've often been asked, "Do you use social media for marketing?" To answer this question, let me first examine what social media is.  Whether it's LinkedIn, Facebook, Twitter, MySpace, or any one of other online social programs, the use of social media in marketing is evolving.

The purpose of these…

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Published in Blog, Marketing

Retiring Early? Will Canada Social Security/Pension be Enough to Survive?

Published on March 11, 2011 by Tracey Fieber

It has long been the dream of many Canadian and American workers to ‘retire early’ before the age of 65. For many this has been a possibility. Supplemented by pensions, 401k, RRSPs, savings and Canada Pension/Social Security payments, retirees have had the opportunity to comfortably enjoy their senior years.

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Creating a Website that Connects

Published on February 17, 2011 by Tracey Fieber

Often when business owners are creating a website, they forget that the website needs to speak to the client or potential client. One simple way to do this is to use the words “you” and “your” instead of “I” and “we”. The website also needs to be visually appealing, load…

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Published in Business, Marketing

Published on February 16, 2011 by Tracey Fieber

What Role Does Social Media Play in Business?

I think that my experience could be similar to a lot of people who are wondering if the social media sites like Facebook, Twitter, LinkedIn, MySpace are a worthwhile avenue to pursue. I had heard of Facebook and I was busy doing many…

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Published in Business

What Role Does Social Media Play in Business?

Published on February 9, 2011 by Tracey Fieber

I think that my experience could be similar to a lot of people who are wondering if the social media sites like Facebook, Twitter, LinkedIn, MySpace are a worthwhile avenue to pursue. I had heard of Facebook and I was busy doing many other things, that I really wasn’t sure it…

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Published in Blog, Business, Marketing

Message to Market Match – What Does This Mean?

Published on February 3, 2011 by Tracey Fieber

When you’re connecting with your market (the people who are your ideal clients), one of the key ingredients to connecting with them is to talk their language.

I compare it to ‘getting inside their head’. You know, every person has some chatter going on inside their head that never really gets…

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Published in Blog, Marketing

Business Startup and Growth- How Do You Achieve This?

Published on January 27, 2011 by Tracey Fieber

When Fred* started thinking about his retirement, he began to look at all aspects of life, including the business he owned. He examined where he was in the business, and where he wanted to be. He realized that although he had grown the business from when he first acquired it,…

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Published in Blog, Business

Learn From The Past To Plan The Future

Published on January 20, 2011 by Tracey Fieber

Psycho-Cybernetics suggests, "In expecting to grow old at a given age we may unconsciously set up a negative goal image …. or, in expecting old age and fearing its onset, we may unwittingly do those very things necessary to bring it about. We begin to taper off on both physical…

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Published in Blog, Your Retirement