Business

Outstanding Qualities of a Successful Leader

Published on November 11, 2011 by Tracey Fieber

When it come to leaders, does one size fit all? Some management theorists list five or ten qualities that make a good leader, but does every situation require the same type of approach and the same skills?

Broadly defined, a leader is someone who takes a group of people from Point…

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Published in Blog, Business

Transitioning from Manager to Leader

Published on November 8, 2011 by Tracey Fieber

Within coaching circles, a lot of ink has been spilt laying out the differences between managers and leaders. According to some, managers are higher-level worker bees who get the job done, while leaders are the movers and shakers. Where managers oversee the day-to-day work, leaders see the big picture.

If you…

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Published in Blog, Business

Should I Have a Non-Compete Clause?

Published on October 30, 2011 by admin

When you hire staff, you hope they will be part of your business family for a long time to come. Unfortunately, business arrangements don’t always work out as planned or things change. To assure smooth transitions, you need to develop procedures to handle hiring, firing, and layoffs and even consider…

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Published in Blog, Business

Developing a High Performance Team

Published on October 24, 2011 by admin

Unleashing a team to solve a problem can be a very effective way to approach and solve problems – or it can be a disaster. If you have ever been on a team when some team members relied on the group to get the job done, you may question the…

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Published in Blog, Business

Positioning Yourself for Career Growth

Published on October 19, 2011 by Tracey Fieber

In the 1986 movie Working Girl, Tess, played by Melanie Griffith, was a stockbroker’s secretary with eyes on the corner office. She had an intuitive approach to stock trading, but was not regarded as promotion material because she graduated from night schooland came from working-class roots.While working in the secretarial pool, she…

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Published in Blog, Business

Building and Maintaining Strong Relationships with Key Players in the Organization

Published on October 14, 2011 by Tracey Fieber

No man is an island, no man stands alone.

Whether you know that line from the poem by John Donne or from a song you learned in high school glee club, you need to take it to heart if you’re in business. Even if you think you are a self-made success…

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Published in Blog, Business

How to Go Viral in an Online World

Published on October 10, 2011 by Tracey Fieber

Want to make to the advertising message for your business go viral, in an online world, yet wonder how? Seth Godin said it best: the best apps have viral built right into them. Translation: if people like what you are selling, they will spread the word. If they see value in it,…

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Published in Business, Marketing

Viral Marketing for Small Business

Published on October 6, 2011 by Tracey Fieber

In the old days of marketing, say 20 years ago, you developed a nice brochure and took out print ads, and hoped that someone would buy your product. Fast forward to 2011, and marketers are using video and social networks to spread the news as print media is dying. The…

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Published in Blog, Business

Why Traditional Marketing Doesn’t Work Anymore

Published on September 19, 2011 by Tracey Fieber

In an internet dependent world, time-honored ways of promoting your business just don’t work. In just a few decades, we have gone from begging the phone company to send more Yellow Page directories to an era where no cares about them. Traditional marketing does not work as consumers’ shopping habits…

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Published in Blog, Business

The Truth About Website Return Visitors

Published on September 12, 2011 by Tracey Fieber

Virtually every business has a website these days, which reflects the reality that people shop – or at least look – online before they buy. The average website visitor may come back seven times before they buy – not the way you want it to be. Once your site is…

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Published in Blog, Business