Business

Making Decisions Key to Business Growth

Published on May 5, 2010 by Tracey Fieber

In the past week, I’ve had to make some key decisions. Some were surrounding life, some around money, others around business. What I realized is that each decision shapes my future. Let me walk you through some of these decisions and how it impacts my life now and in the…

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Published in Blog, Business

Are You Building a Business or A Job?

Published on April 29, 2010 by Tracey Fieber

Right from the beginning of the book, I could see that this was a book that I definitely wanted to read. When you first enter the next stage in life, it can be almost a relief to not ‘have to’ get up each morning, only to rush around, returning at…

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Published in Blog, Business

Grow Your Business By Setting Up Systems & Outsourcing

Published on April 15, 2010 by Tracey Fieber

On this week’s Bootcamp call, we talked about the age-old debate: I need money to be able to do marketing, yet I need marketing to bring me the money. I, too, had this dilemma when first starting my business.

I had set aside a specific amount of money to invest in…

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Published in Blog, Business

How To Decide Which Opportunities To Pursue

Published on April 7, 2010 by Tracey Fieber

As your consistent marketing begins to infiltrate and penetrate the marketplace, you may be faced with some decisions on which opportunities you want to pursue, and which ones you will either put ‘on hold’ or decide to not pursue. Every business that is growing comes to this point at some…

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Published in Blog, Business

Do You Know Who Your Client Is and What They Really Want?

Published on March 23, 2010 by Tracey Fieber

This past week I’ve been speaking to both clients and potential clients about who their ideal client is. During discussions, one person said, “I see you’re really big on identifying the ideal client”. I explained that, Yes, I am big on identifying the ideal client because…

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Published in Blog, Business

How To Promote Your Site For Baby Boomers

Published on March 9, 2010 by Tracey Fieber

Often when speaking to people, I'm asked, "I need help trying to connect with Boomers. How do I promote my site for Boomers?" When marketing to Baby Boomers, relationship is key. To begin, you need to determine who specifically is your ideal client (and all Boomers is NOT specific), find…

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Published in Blog, Business, Marketing

Sign, Sign, Everywhere a Sign?

Published on February 16, 2010 by Tracey Fieber

In business, often there are opportunities and signs that we miss as we go throughout our day. It’s only when we start to focus on these opportunities that we truly see all that is provided to us.

There was a time when I looked around me and…

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Published in Blog, Business, Mental Health

Understanding What Your Web Stats Mean

Published on January 25, 2010 by Tracey Fieber

Recently I asked one of my clients what the numbers were for their website. You know, website stats.

Not surprisingly, she didn’t know what I was talking about.

Too often, we focus on what we do best: running the company, generating content and creating products that people…

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Published in Blog, Business, Marketing

What Role Does Social Media Play in Business?

Published on December 25, 2009 by Tracey Fieber

I think that my experience could be similar to a lot of people who are wondering if the social media sites like Facebook, Twitter, LinkedIn, MySpace are a worthwhile avenue to pursue. I had heard of Facebook and I was busy doing many other things,…

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Published in Blog, Business, Marketing

Business Startup and Growth – How Do You Achieve This?

Published on December 18, 2009 by Tracey Fieber

When Fred* started thinking about his retirement, he began to look at all aspects of life, including the business he owned. He examined where he was in the business, and where he wanted to be. He realized that although he had grown the business…

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Published in Blog, Business